Phil Guest

Phil is Managing Director UK and Regional Director Europe, Sulake (Habbo Hotel). Phil’s media career spans TV, radio, magazines and the Internet. Starting in radio on a Youth Training Scheme (YTS) aged 17 Phil soon became the Commercial Producer for Portsmouth station, Radio Victory. Having become the countries youngest producer he sought a different challenge and joined the Royal Marines. He returned to media five years later this time in sales learning his trade in classified recruitment sales before joining Emap’s consumer magazine division. In 1998 he made the move into digital media joining Capital Radio’s Interactive division. In 2001, he joined Fox Kids children’s television network as General Manager for their UK website and subsequently became Commercial Director for Europe. He joined AOL as Director of Strategic Alliances in 2004 brokering many of the company’s more significant commercial partnerships and later headed up AOL UK’s Commercial Development team.

Phil joined Sulake in February 2007 as Managing Director for Habbo UK. He expanded his responsibility soon afterwards taking on Regional Management of Habbo in Germany and the Netherlands amongst others. Phil provides an operators insight to running Virtual Worlds for a young audience. Sulake is one of the most successful operators of and its main product Habbo attracts 10 million active users worldwide every month. Phil is married with two daughters aged 8 and 10, is a keen sailor and rugby fan who nowadays keeps his commando skills tuned playing video games, which is a lot less hazardous than before!

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